Controversial claims that 94-year-old Nelson Mandela had recently founded a fashion line launching in America. this summer, have been revealed to be untrue.
The label, called 466/64 Fashion, is claiming to be inspired and founded by the former South African president, leading people to believe his political legacy is behind the brand.
However,James Cecil, president of Cadence Communications, which represents the Nelson Mandela Foundation in North America, said in a statement: 'They cleverly use his quotes in their advertising, but this is not his line of clothing; he did not launch it, nor is he associated with it.'
Mr Cecil also added that both 466/64 Fashion and the 46664 Foundation 'have no affiliation with Nelson Mandela, the Nelson Mandela Foundation, the Nelson Mandela Children’s Fund, nor the Mandela Rhodes Foundation.'
The collection, named after Mandela’s prison number while he was jailed on Robben Island, has, so far, only been available in South Africa.
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